“People with bulimia don’t just induce vomiting. They induce heart arrhythmias, intestinal bleeding, and rupturing of the esophagus. It can be life threatening, but it can also be treated. Go to myneda.org.”
ugh i hate this ad!!! holy fucking shit.
1. it annoyingly suggests that bulimia is a diet. and seriously, we link eating disorders too much to diets already. neda and others get annoyed that the media just portrays eds in celebrities and doesn’t talk about the neurobiology or genetic components, but then they do this shit?
2. it is fear-mongering. yeah, you can die from bulimia. and people do die from it. but that’s not the only (or imo main) reason it needs to be treated. you also lose money, your quality of life suffers. why go to the “OMG DEATH” part? death from those occurs relatively infrequently compared to what all individuals with BN suffer from.
3. “they induce”? They who? Bulimics? Thanks for that blame game. I induce intestinal bleeding? I induce heart arrhythmias? Fuck off. No, self-induced vomiting MAY LEAD TO.
why doesn’t neda make an ad of how many people with eating disorders SEEK TREATMENT BUT DO NOT GET IT/GET IN TIME. why not make some ads for health insurance companies? for doctors? nurses? governments (like in NSW in Australia, or in the UK, where they cut/will cut the number of mental health beds).
stop fucking blaming people for eating disorders or linking them to diets. yes, it can start from a diet. blah blah blah.
i just love cynthia bulik’s quote on this (i’m paraphrasing): blaming thin ideal culture is the tyranny of face validity.